Are you checking out the stats on ‘Who’s viewed your profile?

Most people I talk with never do this so I’ve recorded a video to talk you through what to do.

If you click on the Who’s Viewed Your Profile link you will see that 286 people viewed my profile within the last 90 days, whether that is good or bad depends on who you are comparing yourself to.
 
LinkedIn visibility
 
I can then find much more, I can see the keywords that people have used to find me – though the pink circle and how viewers found me, thepurple circle.
 
LinkedIn visibilityMoving our mouse over the circles will show more information.
Keyword Search Results
From this you can decide if you want to emphasise different keywords. These are the words that people will use to search for us and we will use in our headline and summary section.
 

One way to get more viewers is to post more status updates or to write an article, these will appear on the home page of people that you are connected to.

 
Here are the two main differences between the free and versions

  • Number of Viewers – You’ll see a maximum of five viewers if you have a free account and have your setting adjusted to display your name when you view profiles. If you have a premium profile, you’ll see the complete list of viewers from the past 90 days.
  • Trends – If you have a free account, you’ll see how often people viewed you and the number of times you appeared in LinkedIn search for the last 90 days. If you have a premium account, you’ll see these two trends as well as keywords that led to you, as well as the industry and location of your viewers.

 
The next tab to the right shows information about who the viewers are by their job titles and industries.
I can see here that I was checked out by 14 people who have Corportate Trainer as a key word, and 16 that state they are Founder/ Partner, so these are probably other people working in my industry as I contribute to discussions. Maybe I should focus more on where potential clients are?
 
LinkedIn visibilityIf you are a job seeker you should aim to get more views from recruiters and HR managers, and also from hiring managers checking you out. Make sure you are getting views from the correct industry, as a job seeker it should be from industries that you are aiming for.
Where your viewers work and live
These two circles show you more about where people work and live, again this information could prove useful.
LinkedIn visibility
You can also use the ‘Who’s viewed your updates from the right hand column
 
LinkedIn updates
 
 
 
 
 
 
 
 
 
 
No matter how many people you have who view your profile you can take this first measurement as a means of making changes and so to improve your online visibility.
How are you going to use this information to help with your career management and job search?
Wishing you well, let me know how you get on.
 
 
 

Published On: October 24th, 2014 / Categories: Social Media /

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